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February 16, 2023
Advertising Law | Year In Review | 2022
Kasznar Leonardos’ Marketing & Entertainment Law practice group is pleased to publish its first Advertising Law Year in Review newsletter highlighting the most relevant cases reviewed by the Brazilian Advertising Self-Regulation Board (“CONAR”).
We hope that the article will help to spread the Board’s current understanding of the latest trends, practices and challenges in the Marketing and Advertising world. Feel free to contact us to discuss any specific concerns, or with any other questions. Click here to read full article.
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Last by 03 Posts SZD_Post 13 copy
June 19, 2023
Brazilian Superior Court recognizes the legitimacy of Heinz’s use of exaggerated advertising
The Brazilian Superior Court (“STJ”) has recently ruled on puffery in advertising in a case between Unilever (owner of the Hellmann’s brand) … Brazilian Superior Court recognizes the legitimacy of Heinz’s use of exaggerated advertising
February 16, 2023
Advertising Law | Year In Review | 2022
Kasznar Leonardos’ Marketing & Entertainment Law practice group is pleased to publish its first Advertising Law Year in Review newsletter highlighting the … Advertising Law | Year In Review | 2022
October 14, 2022
Copyright registration in Brazil may now be submitted via online system
While registration is not mandatory in Brazil for copyright protection, it is a recommended measure as it may serve as evidence of … Copyright registration in Brazil may now be submitted via online system